CARLSTADT, N.J.—September 9, 2015—Pantone, an X-Rite company and the global authority on color and provider of professional color standards for the design industries, has introduced the Pantone Plus ...

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Pantone has named its eagerly anticipated annual color of the year for 2026, choosing a “billowy, balanced white” named Cloud Dancer. The self-described “global color authority” claims that PANTONE 11 ...

The new Very Peri is the "happiest and warmest of all the blue hues." Pantone's 2022 Color of the Year is Very Peri, a new shade of blue invented for the occasion. Photo courtesy of the Pantone Color ...

Getting colors right for marketing materials is imperative for businesses. Even the slightest difference could have consumers taking a second look at what is "off" rather than reading your message. To ...

NEW YORK (AP) — Barbie has her own color (pink). So does Tiffany (blue), Gap (also blue), Coach (brown) and even the roly poly Minions (yellow), but rare is the individual who cares deeply enough ...

For just the second time ever, the Pantone Color Institute has named not one but two colors of the year: PANTONE® 17-5104 Ultimate Gray, a calming shade that brings to mind stable concrete foundations ...

Forbes contributors publish independent expert analyses and insights. Lois Alter Mark is an award-winning writer who covers travel. If you want to give a really trendy gift, opt for anything in ...