When you follow the conventional sales process in a complex sale, you run head-first into a series of traps. They are as follows: #1: The Assumption Trap How many times have you said to yourself, "My ...
Most cloud architects favor the more complex solution over the simpler one. Let’s consider why and look for a better way. I was listening to my podcast feed again this weekend, and beyond the true ...
While having coffee with an old friend, we talked about our observations with companies lately. He talked about complacency. About people taking short cuts. This was a typical conversation I’ve had ...